How to ensure success with compelling offer
by Bill Hodgdon
Level of TOC knowledge: Intermediate
TOC Application, Applied Research
for:
Marketing, Sales, Change Management/Buy-In, Decisive Competitive Edge (DCE) TOC Applications: Market Segmentation and Pricing, Unrefusable Offers
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Description: This session explains the concept and strategy for the Sales Constraint Solution and how to develop and launch a compelling Offer. Presented at the TOCICO Annual Conference in Miami FL - October 2004. Length: Full Video: 50min; Free excerpt: 5min Language: English Format: DVD, OnDemand internet video streaming, Download |
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