Using TOC-TP to understand your client and build a Value Offer
by Oded Cohen
Level of TOC knowledge: Intermediate
TOC Application
for:
Marketing, Sales, Thinking Processes, Ongoing Improvement TOC Applications: Unrefusable Offers, Thinking Processes, Five Focusing Steps
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Description: The amount of customers' orders received is the strategic constraint of the company. TOC Thinking Processes (TP) can be used in order to understand the market through the analysis of their UDEs, to develop a value offer, and to construct a sales process in order to get more orders. Length: Full Video: 1hr 11min; Free excerpt: 5min Language: English Format: DVD, OnDemand internet video streaming, Download |
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